My brother Brian and I were enjoying our dinner in one of our favorite New York restaurants, just exchanging the highs and lows of our joint workday. While having dessert, I ordered a Sambucca liqueur to give my coffee extra flavor and sweetness. I was not concerned with all the extra calories, but my brother was. He was watching his weight at that time and used a conventional artificial sweetener in his coffee, when suddenly in an excited tone he said: “How come nobody has ever developed a flavored sweetener without calories?” Right then and there, a light bulb went on in my head and I immediately started to think about the concept.

The very next day, I contacted a friend at the Ungerer Company, one of the world leaders in the development of both fragrances and flavors. We set up a meeting with their expert flavor chemist to create a zero calorie flavored sweetener, and the ball started rolling with great enthusiasm. Within weeks, I sampled our first prototypes which were Vanilla, Hazelnut and Cinnamon. While refining those flavors, we decided to go ahead with Chocolate, Lemon and Peach. We called our new concept TastyTrim, and the only zero calorie sweetener in a 1 gram packet was born!

Today, TastyTrim offers you unbelievable flavor and sweetener all in one tiny packet. TastyTrim is just what the doctor ordered for all weight management plans, as it is free of calories, carbs, sugar and fat! Perfect in coffee, tea or smoothies, and excellent when sprinkled on ice cream, cereal and so much more. We have developed over 40 recipes, which we are sure will help you to enjoy your food and beverages even more. You can find these on our website.

We are convinced that you will fall in love with TastyTrim as have thousands of others. Hearing how quickly people want to share TastyTrim with family and friends, gives us a great deal of satisfaction.

Soon, you will find us on groceries shelves throughout the country. Until then, please order directly from us through our website, or call us toll free at 877-482-7874.

Have a flavorful day!

Randy Selzter / Brian Seltzer